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Our Team

Sam Bamert
CEO and Founder

Joanna Campbell
Chief Commercial Officer & Co-Founder

We're recruiting!
View our Current Vacancies >

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Simon White
Board Director

Simon White - Board Director
Joanna Campbell - Co-Founder and Chief Operating Officer
David Gill - Boad Advisor

Tristan Webb
Chief Technology Officer

Lyndsey Hayes
Chief Risk Officer

Lyndsey Hayes - Chief Risk Officer - Ask Inclusive Finance

Martin Campbell

Communications Adviser

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Nick Nicolaou

Product & Ops Director

Nick Nicolaou - Head of Lending
& Compliance
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Giovanni Pini

Investment Adviser

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Adam Ward

Legal Director

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Archana Baweja

Finance Director

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David Gill
Board Director

Andrew Mullinger
Board Director

Our Board

Our Strategic Advisory Board

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this is an image of Chris Lowrie
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Simon Cooper
Oliver Wyman

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Chris Lowrie
HyperJar

Our Industry Advisory Board

Katy Ford, Foundation East CEO
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Andrew Austwick, Finance for Enterprise Managing Director
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Carl Dixon

Credit Officer

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Katy Ford

Andrew Austwick

John Peters

Diar Chokin

Head of Capital Markets

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Paul Gowar

Senior Developer

We became frustrated by banks and other lenders holding back the growth of small businesses due to their inflexible rules about who they will lend to.


"Our approach harks back to the days of local banking combined with the latest in banking tech. In the past a business could ring up its local bank manager to discuss a loan and the decision was made by that bank manager not a computer.  Now many loan decisions are automated and centralised.  

We aim to match SMEs with a relationship manager, supporting them through the application and assessing affordability & risk on the merits of the business, people behind the business and plans for the future.

This enables AskIf to lend to SMEs who can’t access finance from other lenders"

 

Why do we care?

Over 99.9% of UK businesses are small businesses, employing over 60% of the private sector workforce.  

Independent research tells us that the funding gap is at least £2.2bn per year and could be as much as £9.7bn¹

Knowing that small businesses have such a great impact upon local economies, job creation and social mobility, we felt compelled to do something.

We partnered with many other organisations similarly passionate about sustainably, ethically and commercially tackling the funding gap for small businesses, and Ask Inclusive Finance was born...

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Our Story

Michelle Sudbury

COO

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